Microsoft completes 5 year deal with Coca-Cola

The Washington based tech giant, Microsoft Corporation cracks a five year deal with Atlanta based beverage giant Coca-Cola Company. Microsoft Corp will supply business software to the former company. Apart from this, Microsoft Corporation will also provide tools for customer service agents and its Teams chat app to Coca-Cola Co. Describing their agreement as a strategic partnership, the size of the deal is kept unknown by the companies. But the said deal shall be inclusive of the suit of Microsoft Tools which is Dynamics 365. To enhance your knowledge, Microsoft’s Dynamics 365 is the tool which directly competes with the Salesforce.com Incorporation.

Microsoft’s technology:

Business operations of Coca-Cola Co. will be conducted on cloud platform of Microsoft. The name of the cloud platform that Microsoft will extend to Coca Cola Co. is “Azure”. In the past, Coca-Cola Company has availed Amazon and Salesforce’s cloud technology and business software. Now they are building a new relation with Microsoft for the similar services. As the lock-down prevails and majority of Coke’s workforce is working from home, they are using Microsoft 365 Live Events for large-scale video presentations.

Microsoft has a solid grip in general-purpose business software. General purpose business software includes E-mails and word processing applications. These are widely used by the employees working in Customer service and Sales. The VP of Microsoft’s business applications group, James Phillips gave an interview. He informed Reuters that they shall be providing Coca-Cola Company with Microsoft’s technology. It will enable their smooth working. Their technology shall empower Coca-Cola Company to get answers to their unanswered queries. By use of Artificial intelligence (AI), Coca-Cola Company will be able to fetch relevant data for the same.

How Microsoft will help Coca-Cola?

During the first half of his interview, Phillips mentions that Coke is willing to have a systematic internal programme in place for the employees. A programme that will enable the employees of their company to get one stop quick answers at a glance. Coke wants to eliminate the time consuming process that employees undergo every time they want to get answers to repetitive questions. For example, to know how and where to go to apply for vacation time, where they should go to have a look at their last payroll slip, which educational programme they can pursue to enhance their skills and many such questions.

In a statement, Senior VP of Coca-Cola Mr. Barry Simpson said that Microsoft Corporation will help Coke to get rid of some of its redundant and fragmented Systems. Lastly, Microsoft’s Phillips added, Coke plans its customer service department to be equipped with a system in hand which will aid them in providing quick solutions to the questions raised at the customer end. Its beverage maker’s customers majorly include grocers and big retailers. It is expected of Microsoft to have an increase in its post revenue of $33.9 billion for the quarter, from $30.6 billion last year, and its earnings per share (EPS) climbing up to 1.28 from 1.14 which was a year back.

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