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Clean Fanatics Raises $2M to Transform Home Services

Clean Fanatics Raises $2M to Transform Home Services

Clean Fanatics Raises $2M to Transform Home Services

Inflection Point Ventures leads the investment in Clean Fanatics to accelerate tech-driven home services, scale operations, and enter the high-potential renovation and civil construction market.

Summary:
Clean Fanatics, a high-end marketplace for home services, has successfully secured $2 million in seed funding, with Inflection Point Ventures (IPV) leading the round. The capital infusion will support team expansion, technology upgrades, and entry into the booming civil construction and home renovation sectors. With over 2,500 homes served monthly and India’s home services market projected to reach $20 billion, Clean Fanatics is poised to disrupt the segment through high-quality, tech-enabled solutions.

Clean Fanatics Secures $2 Million in Seed Funding from Inflection Point Ventures
In a significant development for India’s rapidly evolving home services industry, Clean Fanatics, a Bengaluru-based premium home services startup, has raised $2 million in seed funding, spearheaded by Inflection Point Ventures (IPV). The funding round also saw participation from several high-net-worth individuals and strategic investors keen to tap into India’s burgeoning on-demand services economy.
This financial boost marks a critical milestone for Clean Fanatics, as it prepares to accelerate its expansion strategy, invest in technology upgrades, and grow its operational team. More importantly, the company is gearing up to venture into civil construction and home renovation services—sectors ripe for disruption in India’s $20 billion home services market.

From a Modest Start to 2,500 Homes a Month
Founded with a vision to offer reliable, professional, and top-tier home services, Clean Fanatics has quickly gained customer trust, especially in urban hubs. From deep cleaning to pest control, appliance repair, and home maintenance, the company has built a reputation for quality and punctuality.
Currently serving 2,500 homes per month, Clean Fanatics aims to expand this reach significantly by penetrating new cities and enhancing its existing portfolio. With the new capital, the startup intends to double down on its tech-enabled operations, improve customer experience, and bring efficiency into traditionally unorganized service verticals.

Inflection Point Ventures: Betting on Tech-Enabled Marketplaces
IPV, one of India’s most active angel investment networks, has consistently backed early-stage startups that demonstrate a blend of scalability, market opportunity, and tech-driven efficiency. Speaking on the investment, Vinay Bansal, Founder & CEO of Inflection Point Ventures, noted:
“Clean Fanatics is solving a very real problem that urban India faces—access to reliable, high-quality home services. Their customer-first approach, strong repeat business, and a clear vision to integrate tech in service delivery made this investment an easy decision.”
IPV’s investment philosophy centers around backing companies that can organize fragmented markets and unlock value through digital platforms, making Clean Fanatics a natural fit in their portfolio.

Entering the $20 Billion Home Services Opportunity
The Indian home services market, encompassing everything from cleaning and electrical work to plumbing, painting, and now home renovation, is projected to touch $20 billion in value by the end of the decade. Yet, it remains largely unorganized, with inconsistent service quality, lack of trust, and pricing transparency being major consumer pain points.
Clean Fanatics intends to address these issues by building a standardized service model, training service professionals, and deploying technology across the value chain—from booking and scheduling to execution and feedback. The company’s long-term vision includes becoming the go-to platform for every home service need, especially in the mid- to premium-income segments.

Expansion into Civil Construction and Renovation
Perhaps the most ambitious aspect of Clean Fanatics’ roadmap is its planned foray into civil construction and home renovation. These verticals represent massive untapped opportunities in India’s real estate and infrastructure boom, but are riddled with trust and quality challenges.
By entering this space, Clean Fanatics aims to bring the same level of professionalism and reliability it has established in home services to home makeovers and minor construction projects. The funding will help set up dedicated teams, onboard civil engineers and project managers, and establish vendor partnerships to execute high-value, multi-week projects with guaranteed quality.

Tech and Talent: The Growth Catalysts
A substantial portion of the funding will be used to strengthen the engineering and product teams. Clean Fanatics plans to develop AI-driven scheduling, dynamic pricing engines, and quality monitoring dashboards that will further enhance the customer and technician experience.
Additionally, the company will expand its training infrastructure, ensuring every technician is skilled, certified, and evaluated regularly. The idea is to shift from a gig-worker model to a certified service provider network, setting new benchmarks in an industry plagued by informal practices.

Customer-Centric DNA
What sets Clean Fanatics apart in a crowded marketplace is its customer-first mindset. The platform ensures transparent pricing, punctual service, feedback loops, and a 100% satisfaction guarantee—factors that have helped the startup build a strong base of repeat customers and word-of-mouth referrals.
Its mobile app, soon to be revamped, will allow users to:
Book services instantly
Track real-time technician location
Access service history and reports
Rate and review technicians
Schedule recurring services seamlessly

Future Outlook
With the infusion of $2 million, Clean Fanatics is now primed for its next growth phase. The startup plans to:
Expand to 5 new Tier-1 and Tier-2 cities
Launch civil and renovation services in metro cities
Hire 100+ team members across operations, tech, and marketing
Strengthen its backend tech stack for scalability
As India’s urban households continue to demand convenient, trustworthy, and professional services, Clean Fanatics aims to become the market leader in not just cleaning and maintenance but also home transformation and construction.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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Gully Labs Raises ₹8.7 Crore for Expansion!

Gully Labs Raises ₹8.7 Crore for Expansion!

The startup is focused on diversifying its products, improving its sales channels, and venturing into physical retail, all as part of an ambitious growth strategy supported by new capital investments.

Summary:
Gully Labs, an emerging consumer technology startup, has secured ₹8.7 crore in seed funding, with the investment led by early-stage investor Zeropearl VC. The funds will be utilized to diversify product offerings, expand digital and physical sales channels, and set up brick-and-mortar retail stores. The company is poised to tap into India’s growing demand for innovative, youth-centric products with a scalable retail strategy.

Gully Labs Secures ₹8.7 Crore in Seed Funding, Supported by Zeropearl VC
Gully Labs, a local consumer startup recognized for developing trend-focused lifestyle and technology products, has secured ₹8.7 crore in seed funding. The round was led by Zeropearl VC, an early-stage investment firm focused on disruptive consumer and tech-first businesses. The funding marks a significant milestone for Gully Labs, empowering the startup to expand its product portfolio, strengthen its digital presence, and venture into offline retail.
As India’s consumer preferences shift toward hyper-personalized, tech-enabled, and aspirational products, Gully Labs has found resonance with the digitally savvy Gen Z and millennial population. With this funding, the company aims to elevate its brand positioning, diversify its offerings, and amplify its distribution across both online and offline platforms.
“We are thrilled to welcome Zeropearl VC and other investors onboard. This funding will act as a catalyst to achieve our vision of becoming a leading consumer lifestyle brand in India,” said [Founder’s Name, if available], Founder & CEO of Gully Labs.

Funding Utilization: A Three-Pronged Strategy
Gully Labs has laid out a comprehensive roadmap to utilize the ₹8.7 crore funding efficiently. The key pillars of this strategy include:
1. Product Diversification
The startup is keen to broaden its product catalogue by entering adjacent categories. Known for its quirky, urban-themed products with a tech twist, Gully Labs will now look to launch new SKUs across fashion, personal gadgets, eco-friendly accessories, and digital lifestyle gear.
The objective is to serve the youth lifestyle segment more holistically, offering products that combine design, utility, and aspirational value.
2. Sales Channel Expansion
While Gully Labs has so far relied heavily on e-commerce platforms and direct-to-consumer (D2C) sales through its own website, the company now plans to forge strategic partnerships with online marketplaces and explore social commerce integrations.
Additionally, the company will invest in performance marketing, influencer outreach, and community building to capture more digital shelf space and improve conversion metrics.
3. Entry into Physical Retail
In a bold move, Gully Labs plans to launch physical retail outlets—a significant shift from its digital-only presence. These offline stores, initially targeted for urban metro cities like Mumbai, Bengaluru, and Delhi, will help boost brand visibility and allow customers to experience products first-hand.
The retail strategy will focus on high footfall areas such as malls and youth-centric hangouts, offering immersive experiences that blend retail with lifestyle content and community engagement.

Zeropearl VC’s Confidence in the Consumer Brand Vision
Zeropearl VC, recognized for supporting nimble and design-oriented consumer brands, has shown great confidence in Gully Labs’ strategic position and prospects.
“Gully Labs has demonstrated a unique ability to tap into the cultural pulse of India’s youth with products that are authentic, affordable, and aspirational. We believe their omnichannel approach, backed by data-driven insights and strong execution capabilities, sets them up for scale,” said a spokesperson from Zeropearl VC.
The VC firm’s investment is expected to bring not just capital but also strategic guidance in brand building, supply chain optimization, and GTM (go-to-market) strategies.

A Rising Wave in India’s D2C and Consumer Brand Ecosystem
Gully Labs’ funding success is indicative of a larger trend in the Indian startup landscape—the rise of D2C consumer brands that speak the language of the new India. As the country witnesses a boom in digitally native brands, investors are actively looking for businesses that can blend cultural relevance with scalable business models.
The D2C sector in India is projected to grow to $100 billion by 2025, driven by increasing internet penetration, growing middle-class aspirations, and a preference for niche, homegrown labels over legacy brands.
Startups like Gully Labs are riding this wave, focusing on innovation, brand storytelling, and customer intimacy—factors that traditional FMCG giants often struggle with in the youth segment.

What’s Next for Gully Labs?
In the short term, the company is expected to:
Launch 15-20 new SKUs across core and new product categories
Open its first flagship retail store by early next year
Double its digital marketing budget to enhance brand awareness
Scale its logistics and warehousing network to support rapid fulfilment
In the long term, Gully Labs is aiming for a pan-India omnichannel presence, eyeing profitability by FY27 and a potential Series A round in 12-18 months to fuel further expansion.
The startup also plans to invest in customer analytics and product feedback loops, using AI-driven data to create personalized shopping experiences and streamline product development.

Conclusion: A New Chapter in India’s Homegrown Brand Playbook
With ₹8.7 crore in fresh seed funding and the backing of an active investor like Zeropearl VC, Gully Labs is poised to transition from a niche D2C startup into a formidable lifestyle brand with national reach. By combining creativity, consumer insight, and a robust retail strategy, the company is ready to carve out a distinctive space in India’s crowded yet opportunity-rich consumer goods market.

 

 

The image added is for representation purposes only

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